Ford is offering significant discounts on the 2025 Mustang in an apparent attempt to boost sluggish sales. The move comes after the iconic muscle car saw its sales tumble by more than 30% in the first two months of the year. Customers looking to buy a new Mustang can now get $1,000 off the EcoBoost model and $2,000 off the V8-powered Mustang GT. But are discounts enough to stop the slide?

In January, Mustang sales were down 36.4% compared to the previous year, and in February, they were down 32.2%. Altogether, Ford sold just 5,191 Mustangs in the first two months of 2025, a sharp drop from the 7,886 units sold during the same period last year. In fact, the all-electric Mustang Mach-E has now overtaken the gas-powered Mustang in sales, with Ford selling 6,841 Mach-Es so far in 2025.